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H.G. Parsa

Professor; Hilton Chair, School of Hospitality Management

  • Faculty

haragopal.parsa@du.edu

Joy Burns Center, 2044 E. Evans Ave. Denver, CO 80208

Professional Biography

Involved in higher education over 20 years. Joined DU in Fall 2012. Prior to DU taught at the Ohio State University, SUNYC-Buffalo, and Virginia Tech.
Research interests include Sustainability; Pricing and Revenue Mgmt; Entrepreneurship and Small Business Mgmt; Why do Restaurants Fail?: Retail Attributes and Consumer Patronage. Specializes in Hospitality Management / Marketing. Research was cited in national media including Fortune, Forbes, USA Today, Wall Street Journal, Business Week, PBS, CBS, ABC affiliates, and over 50 regional papers.

Degree(s)

  • Certificate, Hospitality Analytics, Smith Travel Research, 2015
  • Continuing Education Workshop - Teaching Case Study Methods, Case Study Method, Harvard University , 2000
  • Ph.D., Hospitality Mgmt, Virginia Tech, 1994
  • MS, Food Science, University of Arkansas, 1978
  • MS, Genetics, Osmania University , 1974
  • BS, Chemistry (Honors), Osmania University , 1972

Licensure / Accreditations

  • Certification in Hospitality Information Analytics - CHIA
  • Food Management Professional

Research

Pricing and Revenue Mgmt.
Sustainability & Green Practices
Attribute Analysis

Awards

  • Best Case Research Award - Second Place, International CHRIE
  • Best Case Research Award , International CHRIE
  • International Research Excellence Award, Amity University, Noida, INDIA - Largest private university in India
  • Visiting Scholar, University of Angers, France
  • Olsen Award for Outstanding Research and Mentoring in Hospitality-Tourism, University of Delaware